Ultimate Skateboard Distribution

Venture Trucks kicks-off 2012 with a huge announcement as they welcome new pro rider Paul Rodriguez to the team.

Venture Proudly Welcomes Paul Rodriguez from dlxsf on Vimeo.

A re-cap of some of the best clips from the Mafia in 2011.

100% more slide-ability, 100% less flatspots, 100% backed by Hoffart.

MO’ MONDAYS – JORDAN HOFFART from BONES WHEELS on Vimeo.

Jason Adams, Kristian Svitak, Dan Nepscha, Fritz Mead, Cyril Jackson, Rick Rossi, BK, Trent Hazelwood, Dan Corrigan, and Matt Tomasello rip across the U.S. in this clip from 1031.

Check out Bryan Herman and Braydon Szafranski in this clip for one of Ultimate’s newest brands – Happy Hour Shades.

Happy Hour with Braydon and Herman from SME Live on Vimeo.

Paradox Grip is a favorite of riders from Coast to Coast. Check out 5Boro pro Danny Falla’s Paradox Experience.

Check out Ultimate team rider TJ Rogers in the Jordan Moss and Wade Powers video Slub Bucks. Also with Will Marshall, Mitch Donovan, Mark Colquhoun, Will Cristofaro, Brandon Bandula, Bobby DeKeyzer and many more.

Lowcard Clip of the Day features Rico Suave, Jack Given, and Cody Lockwood shreddin’ to a classic.

COTD: 3 Gigolos… from lowcard magazine on Vimeo.

Paradox Grip is now being sold in a more earth-friendly box using no plastic coatings and no colored inks. The Paradox experience just got even better.

Arriving in the new year Ultimate is proud to welcome Happy Hour Shades to our great line-up of brands. These shades offer lot’s of great styles and are backed by some of the gnarliest skaters in the business like Bryan Herman, Braydon Szafranski, Dustin Dollin, Figgy, Nuge, Jaime Tancowny and Mike Carrol. Check the video for a sneak peek at some of the new product.

Happy Hour Shades from SME Live on Vimeo.